Performing Arts Centers and Clubs
Music Without Borders provides unique consulting to both Performing Arts Centers and Clubs. We believe that high-quality, diverse, consistent programming is the conduit to becoming a successful venue. We can help bring the right artists to your venue to grow your membership, build your community, and create a better overall season. We target specific genres to round out your calendar, increase diversity, and attract new audiences. We can also advise on creating more revenue streams, help optimize your social media presence by increasing engagement, and assist with both traditional and experiential marketing.
Our services include, but are not limited to:
Our encyclopedic knowledge of music and artists will ensure that we find the perfect talent to fit your budget and concept. We don’t just book shows to fill your calendar - we will find you the right artists for your market and audience to round out your season. We book most genres including - singer-songwriters, rock, country, blues, jazz, R&B, classical, world music as well as comedy, speakers, podcasts, family shows and more. We have strong relationships with every major and boutique music, comedy and performing arts agency and will negotiate all aspects of contracts on your behalf. Because of our volume of business we are able to leverage our assets to help save on costs for your venue.
With in-depth knowledge of both traditional and experiential marketing, MWB consults with our venues on advertising for their concert season and special events helping to increase attendance and grow audience, thereby building community. We have deep experience in campaigns and strategies for print, radio, social media, and grass-roots marketing. We also advertise our venues’ shows on our 55,000 person email newsletter with distribution one to two times per month. In addition, we offer consulting on grassroots marketing, media buying, public relations, digital marketing, ad creation and graphic design.
MWB’s goal in our consulting relationships is to make strategic recommendations and provide a course of action across many areas to help your venue thrive. We can provide our unbiased advice on: financial planning, budget analysis, strategic membership growth, optimization of revenue streams, production analysis, market trends, ticketing company recommendations, marketing plans, programming, brand rebuilding, sponsorships and much more. With nearly 50 years collectively in the music industry, we have an outstanding network of preferred vendors that we work with for audio and backline, staging, lighting and video, email marketing, graphic design, as well as ticketing and membership services. We can also provide pre-build consultations to help ensure the smooth and successful opening and operation of your new venue.